Bachelor of Arts in Culture and Heritage Management (CUHM)

Programme Structure

Aims of Major

  1. Provide the professional training necessary to nurture high calibre cultural professionals to meet the growing manpower needs resulting from Hong Kong’s rapidly expanding management capacity in culture- and heritage-related industries, including cultural tourism, museum management, exhibition industries, commercial galleries, libraries and archives, community heritage programmes, publishing, entertainment and arts-related professions, cultural and creative industries;
  2. Educate students to become cultural professionals who are culturally literate and competent in managing and marketing culture and heritage, with extensive knowledge of Chinese cultural heritage and with particular knowledge of Hong Kong’s cultural heritage and its unique position in integrating cultures of the East and the West;
  3. Educate students to become cultural professionals highly proficient in their English-language ability in terms of comprehension, communication and writing for the purpose of promoting one’s culture and heritage;
  4. Educate students to become cultural professionals who demonstrate a sense of curiosity for discovering the wonders of cultural heritage and critical awareness on issues of heritage preservation and development, as well as experiential ability in handling and managing the operation of culture- and heritage-related affairs;
  5. Promote professionalism in cultural and heritage management in support of maintaining Hong Kong’s leading role in culture- and heritage-related professions;
  6. Provide expert advice on the promotion of culture and the protection and preservation of heritage in the context of Hong Kong both as part of China and as an international city.
Major Culture and Heritage Management
Degree Bachelor of Arts
Award Title Bachelor of Arts in Culture and Heritage Management
Admission code 1011 (College-based 4-year curriculum)
1339 (Advanced Standing)
Maximum Period of Study 8 years (for normative 4-year degree)
6 years (for Advanced Standing I Δ)
5 years (for Advanced Standing II ΔΔ)
Mode of Study Full time
Tuition Fees Click here for details
    Tel Email
Major Leader 程美寶教授 3442-2431
Associate Major Leader 黃佩賢博士 3442-2817

Number of Credit Units Required for the Award

  Normative 4-year degree Advanced Standing I Δ Advanced Standing II
(Senior-year Entry)
Minimum units required for graduation 120 90 69
Maximum units permitted 144 114 84

Intended Learning Outcomes of Major (MILOs)

Upon successful completion of this Major, students should be able to:

  1. demonstrate cultural literacy and competency with professional understanding of the multifarious relations between cultural history and heritage, particularly of Chinese cultural heritage and Hong Kong’s unique role in bridging the cultures of the East and the West; [Attitude]
  2. discourse and comment intelligently and expertly on major culture and heritage issues, heritage sites, artworks and artifacts, be able to identify and assess the aesthetic, cultural and educational values of major works of cultural products and heritage artifacts, with specific emphasis on creativity, originality, and critical awareness; [Attitude/Ability]
  3. disseminate and promote knowledge of culture and heritage to a non-specialist audience using creative and innovative approaches and strategies; [Attitude/Ability]
  4. design research projects and case studies on cultural history and heritage of an interdisciplinary nature; [Attitude/Ability/Accomplishment]
  5. plan, organize, promote and manage cultural and heritage programmes and activities to accommodate contemporary sensibility and the interests and expectations of different groups of local and international audiences; [Attitude/Ability/Accomplishment]
  6. introduce and promote China and Hong Kong’s cultural heritage by way of innovative modes of exhibition, online display, and print and interactive media. [Attitude/Ability/Accomplishment]

Δ For students with recognised Advanced Level Examinations or equivalent qualifications.

ΔΔ For Associate Degree/Higher Diploma graduates admitted to the senior year.


Last updated: 16 April 2018